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Posts Tagged ‘Synovate’

Jeffrey Henning’s #MRX Top 10: Mobilizing MR for Marketing, Mobile Research & Big Data

Posted by Jeffrey HenningSaturday, September 15, 2012, 9:02 am 1 Comment

Of the 1,727 unique links shared by the Twitter #MRX community in the past two weeks, here are the top ten most influential. Continue reading »

This was posted under category: Association News, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Consumer Experience, Digital Marketing, Economic Trends, Events, Human Capital, Industry Trends, Market Research in the News, Market Research Techniques, Online Research, Research Industry Trends Survey, social sample, State of the Industry Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Thoughts on the 2012 Honomichl Report of Top 50 Market Research Companies

Posted by Leonard MurphyFriday, June 29, 2012, 6:42 am 2 Comments

The estimable Larry Gold and Jack Honomichl of Inside Research just published the 2012 Honomichl Top 50 Report (the 39th edition!), which is the perennial benchmark that the research industry uses to measure financial success. What does it tell us about the possible future of the industry? Continue reading »

This was posted under category: Association News, Best Practices, Business Leadership, Business Practices, Digital Marketing, General Information, Human Capital, Industry Trends, Innovation in Market Research, Reports and Whitepapers, State of the Industry Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The 50 Most Innovative Companies in Market Research (A GRIT Excerpt)

Posted by Leonard MurphyThursday, March 15, 2012, 6:37 am 4 Comments

These are the Top 50 firms submitted by GRIT respondents as the most innovative in the industry. The goal of this avenue of inquiry is to glean insight on the drivers of perception around what makes a firm innovative in order to understand how MR firms are capitalizing on the idea of “innovation” to grow their businesses. We believe that this list, developed by our peers within the industry, is a true measure of how successfully these companies are leveraging this brand attribute. Continue reading »

This was posted under category: Best Practices, Blogs, Branding, Business Leadership, Co-creation, Contributors, Digital Marketing, Economic Trends, Effective Marketing, General Information, Industry Trends, Innovation in Market Research, Market Research in the News, Market Research Techniques, Reports and Whitepapers, Research Industry Trends Survey, Social Media, State of the Industry, Uncategorized, Voice of Costumer (VOC) Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

GRIT Sneak Peek: The Industry Names The Top 10 Most Innovative Market Research Firms Of 2011

Posted by Leonard MurphySunday, January 15, 2012, 16:35 pm 3 Comments

I have pulled a snapshot from the banners that show the Top 10 and the breaks by Client/Supplier and tenure. I also added their previous ranking information and indicated the change from 2010. More analysis will be in the report, due to be published in February. Continue reading »

This was posted under category: Blogs, Branding, Business Leadership, Business Practices, Digital Marketing, Economic Trends, Effective Marketing, General Information, Industry Trends, Innovation in Market Research, Market Research in the News, Market Research Techniques, Reports and Whitepapers, Research Industry Trends Survey, Social Media, State of the Industry Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Jeffrey Henning’s Top 20 #MRX Stories of the Year

Posted by Jeffrey HenningTuesday, December 13, 2011, 14:08 pm 2 Comments

Here are the top 20 stories discussed on the Twitter #MRX community in 2011, based on the number of unique retweets received in their first week. Continue reading »

This was posted under category: Association News, Best Practices, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Contributors, Digital Marketing, Economic Trends, Effective Marketing, Events, General Information, Human Capital, Industry Trends, Innovation in Market Research, ISO, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Mobile Research, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, Uncategorized, Voice of Costumer (VOC) Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Honomichl Global 25: Only A Part Of The MR Story

Posted by Leonard MurphyTuesday, August 16, 2011, 22:15 pm 2 Comments

MRWeb reported today about the positive news contained within the Honomichl Report about the recovery of the Global 25, and as I pointed out previously the story is mixed at best, with some true organic growth but most recovering to 2009 levels, and a few declining further. I love the work that Jack and Larry do, but I am reminded once again that this is only a snapshot of a segment of the MR space and although helpful, it is incomplete. Continue reading »

This was posted under category: Association News, Business Leadership, Economic Trends, General Information, Industry Trends, Market Research in the News, Research Industry Trends Survey, State of the Industry Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Jeffrey Henning’s Top 10 #MRX Stories: Merger Mania, Mobile Mania

Posted by Jeffrey HenningMonday, August 8, 2011, 9:03 am 2 Comments

Here are the top 10 links of the 2,056 unique links share on the Twitter #MRX community the past two weeks. Continue reading »

This was posted under category: Association News, Best Practices, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Contributors, Digital Marketing, Economic Trends, Effective Marketing, Events, General Information, Human Capital, Industry Trends, Innovation in Market Research, ISO, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, State of the Industry, Uncategorized, Voice of Costumer (VOC) Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Jeffrey Henning’s Top 10 #MRX Stories: Memes, Mobile, ‘Mpact and Manners

Posted by Jeffrey HenningTuesday, June 28, 2011, 6:00 am 3 Comments

There’s now ample opportunity to stay on top of what the market research community is saying in the Twitter-sphere. In addition to our weekly coverage on the top #MRX tweets of the week on the Innovation Evolved blog, we’ll be doing a top-ten recap every two weeks right here on GreenBook. Of the 1,712 unique links shared on the Twitter #MRX community the past two weeks, the top 10 most-retweeted are collected here. Continue reading »

This was posted under category: Association News, Best Practices, Blogs, Business Leadership, Co-creation, Contributors, Economic Trends, Events, General Information, Industry Trends, Innovation in Market Research, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Social Media, State of the Industry Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Innovation and the 2010 Honomichl 50

Posted by Leonard MurphyMonday, June 27, 2011, 13:40 pm 1 Comment

The full version of the 2011 Honomichl Top 50 Report was released earlier than expected last week. We had previously looked at the Top 10 about 2 weeks ago, but I think it’s useful to look at the full list and contrast it with the GRIT 50 Innovative firms to understand the relationship between innovation as a driver of revenue growth. Continue reading »

This was posted under category: Association News, Best Practices, Branding, Business Leadership, Economic Trends, Effective Marketing, General Information, Industry Trends, Innovation in Market Research, Market Research in the News, State of the Industry Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

A Quick Take On The Honomichl Top 50 Market Research Firms for 2010

Posted by Leonard MurphyWednesday, June 15, 2011, 20:31 pm 1 Comment

MRWeb posted an analysis of the Honomichl Report. The story is obviously that revenues are up and growth is occurring; that is good news for us all. Although after 2 down years in a row, I’m not sure how much that is to truly crow about. I have not done the analysis comparing to 2007-2008 numbers yet but I suspect we’re only marginally ahead of previous levels or maybe still slightly down overall. Also there is still an employment gap to fill where the industry has shed more jobs than it has produced so far in the recovery. Continue reading »

This was posted under category: Association News, Business Leadership, Economic Trends, General Information, Industry Trends, Market Research in the News, Reports and Whitepapers, Research Industry Trends Survey, State of the Industry Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
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