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Wrapping Up On TMRE: InsightsGal’s TMRE Top 10

Posted by Katie ClarkSunday, November 13, 2011, 11:19 am No Comments

I manage a very small (essentially 2 people) market research department in a large organization in Portland, Maine. So I approached TMRE from the client side – looking to learn some best practices, gain some new insights, and scope out some potential vendors.

After attending 20 sessions and keynotes and sending out 283 recap tweets, I’ve narrowed down my list to my personal Top 10 Favorite Sessions at TMRE. Here they are, in no particular order: Continue reading »

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ARF 2011 re:Think Conference, Connect the Dots and Tell a Story

Posted by Diane LiebensonSunday, March 27, 2011, 15:44 pm No Comments

I just returned from the ARF 2011 re:Think Conference and what I remember best are the anecdotes and stories, and the message that the market researcher of the future needs to “connect the dots” to create insights. Continue reading »