Of the 1,818 unique links shared by the Twitter #MRX community in the past two weeks, here are 10 of the most retweeted. Continue reading »

A summary of key takeaways from TMRE as recorded in Twitter Continue reading »

Philip Chambers of Pepsi at TMRE posited: does Market Research choose the forward moving trajectory or, are we so paralyzed by our traditions that we’ll bring about our own demise? Continue reading »

Some of you may have noticed the press release today about the launch of a new firm called Gen2 Advisors that I am involved with. Here is the scoop on what this new effort is and what we hope to accomplish with it. Continue reading »

With TMRE just around the corner I caught up with Tom H.C. Anderson about the NGMR Disruptive Innovation Award and other misc. topics. Continue reading »

As people begin to experiment with the creation and interpretation of visualizations and including them in presentations, a not-so-apparent shift will take place in the background where the traditional ‘analyst’ role slowly morphs to give way to a new breed — the storytellers — who will be more strategic and consultative in nature and not data-waiters, statisticians or always comfortable with extreme analytics. Continue reading »

This years’ NGMR (Next Gen Market Research) Award Nominations are due in just under 2 weeks. Have you submitted your nominations yet? Continue reading »

Here are 10 of the most retweeted of the 1,623 unique URLs shared on the Twitter #MRX community in the past two weeks. Continue reading »

Market Research is bifurcating – becoming at once more grounded in real people through the rise of ethnography and shop-along interviews where real people bring you into their real-ish lives (or as much as they can given you are an interviewer with a giant video camera in their very very clean house) and at the same time, MR is becoming more Technology centric and dependent. And, it is the intersection of these two where some true beauty happens in terms of human understanding. Continue reading »

How are these for holiday stocking stuffers? 4 great upcoming events: an interview with Eric Salama, a webinar on the future of market research, the Great Gamification Challenge, and Net Gain 6.0! Continue reading »