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Posts Tagged ‘Todd Powers’

The GRIT Report for Winter 2014 Is Now Available!

Posted by Leonard MurphyWednesday, January 29, 2014, 5:33 am 5 Comments
The 14th edition of the GreenBook Research Industry Trends Report, using data collected in Q4 of 2013, is now available!
This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Consumer Technology, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, GRIT, Human Capital, Industry Trends, Innovation in Market Research, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, Text Analytics, The Global View, Uncategorized, Voice of Costumer (VOC) Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The 12th Edition Of The GreenBook Research Industry Trends (GRIT) Report Is Now Available!

Posted by Leonard MurphyTuesday, March 12, 2013, 9:18 am 3 Comments
Announcing the publication of the 12th Edition of the GreenBook Research Industry Trends (GRIT) Report.
This was posted under category: Analytics, Association News, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Consumer Technology, Contributors, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, Effective Marketing, Events, Fresh Voices, Gamification, General Information, Human Capital, Industry Trends, Innovation in Market Research, insourcing, ISO, LinkedIn Discussions, Market Research in the News, Market Research Techniques, Marketing, Mobile Research, Neuromarketing, Neuromonitoring, Online Qualitative Research, Online Research, Reports and Whitepapers, Research Games, Research Industry Trends Survey, Respondent Engagement, Social Media, social sample, State of the Industry, The Global View, Uncategorized, Voice of Costumer (VOC) Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Quiet rEvolution In Marketing Insights

Posted by Leonard MurphyTuesday, February 26, 2013, 12:02 pm 8 Comments
We are seeing a future unfold right now where the establishment of common information frameworks will function as the central driver of business insights across the organization, and the traditional role of research professionals will evolve to be the facilitators of getting to the "why" of the business issue rather than the collectors of the "who, what, when, where, & how" of data.
This was posted under category: Analytics, Behavioral Economics, Best Practices, Big Data, Blogs, Branding, Business Leadership, Business Practices, Co-creation, Consumer Anthropology, Consumer Experience, Consumer Technology, Data Visualization, Digital Consumerism, Digital Marketing, Economic Trends, General Information, Human Capital, Industry Trends, Innovation in Market Research, Market Research in the News, Market Research Techniques, Marketing, Online Qualitative Research, Online Research, Respondent Engagement, Social Media, State of the Industry, The Global View Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Re:thinking Research with the ARF

Posted by Leonard MurphyFriday, March 23, 2012, 0:55 am No Comments
Next week marks the beginning of a pretty intense period of travel and events for me, but I can't think of a better way to kick it off than with the annual ARF Re:think conference, arguably the largest and most prestigious industry conference around.
This was posted under category: Association News, Business Leadership, Digital Marketing, Economic Trends, Effective Marketing, Events, General Information, Industry Trends, Innovation in Market Research, Market Research in the News, Market Research Techniques, Mobile Research, Online Qualitative Research, Online Research, Research Industry Trends Survey, Social Media, State of the Industry Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Birth Of A New ARF Forum: Research As A Business Tool – An Interview With David Rabjohns

Posted by Leonard MurphyWednesday, October 19, 2011, 5:59 am 1 Comment
One of my favorite LinkedIn Groups is the ARF Group; it is always a great place for cutting edge content, great discussions, and news on all of the new things the ARF is doing to help lead the industry. Recently I noticed a new discussion thread being run by David Rabjohns on the topic of "Research as a business tool", and was intrigued by such a simple but important topic: how does market research really create business impact? It's such a core question, but one that I think is often overlooked in industry discussions. It's so important that David is heading up a new ARF Forum on the topic, and I am thrilled to see that happening.
This was posted under category: Association News, Best Practices, Business Leadership, Business Practices, Consumer Anthropology, Digital Marketing, Effective Marketing, Events, General Information, Industry Trends, Innovation in Market Research, LinkedIn Discussions, Market Research Techniques, Online Research, Social Media, State of the Industry Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,