Archive: unilever

Achieving Insights Success at Unilever

Artificial Intelligence and Machine Learning

Achieving Insights Success at Unilever

Success in taking a “seat at the table” in marketing insights.

Gregg Archibald

Gregg Archibald

Managing Partner at Gen2 Advisors

Social Data’s Predictive Power Unlocked

Social Data’s Predictive Power Unlocked

How to identify trends and utilize the power of social data.

Jeni Lee

Jeni Lee

Chief Growth Officer at in4mation insights

Choosing the Right Benchmarks

Research Methodologies

Choosing the Right Benchmarks

Benchmarks are an important part of our decision-making, choose them wisely.

Fiona Blades

Fiona Blades

President and Chief Experience Officer at MESH Experience

GRIT Business & Innovation Sneak Peek: Top 25 Most Innovative Client Companies

GRIT Business & Innovation Sneak Peek: Top 25 Most Innovative Client Companies

An exclusive sneak peek into the upcoming Business & Innovation edition of the GRIT Report, previously the Q1-Q2 edition.

Ray Poynter

Ray Poynter

Managing Director at The Future Place

Keith Weed, A Life in Marketing

CEO Series

Keith Weed, A Life in Marketing

An interview with Keith Weed, former CMO of Unilever.

Molly Fleming

Molly Fleming

Enabling Unilever’s Consumer-Centric Strategy

Enabling Unilever’s Consumer-Centric Strategy

Unilever partnered with Discuss.io to garner voice of consumer insights to keep at the forefront of their decision-making

Zach Simmons

Zach Simmons

A Conversation with Stan Sthanunathan of Unilever on His New Book

CEO Series

A Conversation with Stan Sthanunathan of Unilever on His New Book

Stan Sthanunathan of Unilever sits down with Larry Friedman to share about his new book

Stan Sthanunathan

Stan Sthanunathan

Unilever’s eCommerce Journey with SKIM on Mobile Ready Hero Image Design

Unilever’s eCommerce Journey with SKIM on Mobile Ready Hero Image Design

Unilever & SKIM established mobile image standards to improve the online shopping experience and increase sales

Mike Mabey

Mike Mabey

Interview with BV Pradeep, Global VP of Consumer & Market Insights at Unilever

CEO Series

Interview with BV Pradeep, Global VP of Consumer & Market Insights at Unilever

Interview with BV Pradeep, Global VP, CMI Market Clusters at Unilever

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

What Does a Digitally Transformed Insights Department Really Look Like?

Research Technology (ResTech)

What Does a Digitally Transformed Insights Department Really Look Like?

Consumer choice is pushing companies to adapt digitally

Adam Froman

Adam Froman

at Methodify

Effecting Real Change: A Goal Of Any Good Brand

Brands have the ability to shape our experiences throughout our lives. What if brands used their influence to effect social change?

Danielle Todd

Danielle Todd

Senior Research Manager at Relish Research

The Inaugural Effie Report: Learn What Drives Winning Marketing Campaigns

Effie Worldwide, in partnership with Millward Brown and GreenBook, today released the inaugural Effie Report, an in-depth analysis of – and discussion...

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook