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Posts Tagged ‘Word Clouds’

Predicting Election 2016: What Worked, What Didn’t and the Implications for Marketing & Insights

Posted by Leonard MurphyTuesday, November 15, 2016, 11:25 am No Comments
On November 29th, GreenBook & the ARF are jointly presenting a hybrid virtual/in person event to analyze the implications on marketing & analytics of the 2016 Election predictive wins and misses.
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What’s Really Wrong With Polling

Posted by Tom H.C. AndersonFriday, November 11, 2016, 8:40 am 6 Comments
What can researchers learn from yet another major polling fail?
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Who Are You Voting Against?

Posted by Tom H.C. AndersonTuesday, November 8, 2016, 8:12 am 3 Comments
Text Analytics Shows Dislike May Decide Presidential Election
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Data Visualization – The New Art Of Understanding

Posted by Ruben AlcarazMonday, September 17, 2012, 7:21 am 11 Comments
As people begin to experiment with the creation and interpretation of visualizations and including them in presentations, a not-so-apparent shift will take place in the background where the traditional 'analyst' role slowly morphs to give way to a new breed -- the storytellers -- who will be more strategic and consultative in nature and not data-waiters, statisticians or always comfortable with extreme analytics.
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Are You Using Word Clouds?

Posted by Edward AppletonWednesday, December 7, 2011, 4:56 am 6 Comments
I think there are serious pressures on both supplier and client side that work against crafting a careful, visually compelling final narrative and presentation - cost and deadlines for example. But going the extra visual yard is actually extremely valuable, as it's often the only part of the iceberg that internal clients and other influencing stakeholders see.
This was posted under category: Best Practices, Brands, Business Leadership, Business Practices, Contributors, Digital Marketing, Effective Marketing, Emerging Techniques, General Information, Industry Trends, innovation, Innovation in Market Research, Leadership, Market Research, State of the Industry, Strategy, Technology, Trends Tags: , , , , , , , , , , , , , ,