Webinar: Up Close and Personal With Consumers

by Field Agent

Join Rick West, CEO of Field Agent as he shows how you can get up close and personal with your consumers.

Watch the recording:

View the slides from this webinar:

 

Mobile devices have been described as extensions of ourselves; allowing us to capture and communicate what happens in our lives. This is because most people (your consumers) are never more than five feet away from their mobile phones.

The question that researchers and brands have to ask themselves is “how do I get that close to consumers?”

Join Rick West, CEO of Field Agent as he shows how you can get up close and personal with your consumers. Leave this webinar with a clear perspective on how Fortune 100 companies are leveraging the mobile phone in every person’s pocket or purse to capture key insights at the Point of Influence.

Watch the recording and learn:

  • How to combine mobile technology with the power of crowdsourcing to gather media-rich, real-time insights
  • When and how to collect intimate consumer feedback
  • What to do to engage consumers to be active partners in the process
  • Where mobile is being used to generate previously unreachable insights
  • What’s hype and what’s true about mobile research

 

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